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Wednesday, February 22 • 11:00am - 11:45am
Loyalty, Data and Games LIMITED

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Limited Capacity seats available

What is your favorite video game? Why are you so addicted to it? The same principles that drive your current game addiction can be applied to driving loyalty to a product, a goal, a brand. Join this session to understand how you can motivate deep loyalty by infusing gaming and data mining techniques to attract and excite new and existing customers.

avatar for Margaret Mitchell

Margaret Mitchell

Margaret is not your typical IT Executive. She successfully bootstrapped a loyalty startup within a large corporation. Currently is involved in helping startups create sustainable competitive advantage through their data.

Wednesday February 22, 2017 11:00am - 11:45am
University of Arizona College of Medicine 600 E Van Buren St, Phoenix, AZ 85004
  • Room 2206